A Grip on Business: SuperStroke Buys Lamkin

SuperStroke Announces Purchase of Lamkin Grips

Top putter grip brand brings venerable club grip innovator into its fold

News of leading putter grip brand SuperStroke buying Lamkin Grips, a top manufacturer of premium golf club grips with a 100-year heritage of innovation and quality.

“It is with pride and great gratitude that we announce Lamkin, a golf club grip brand with a 100-year history of breakthrough design and trusted products, is now a part of the SuperStroke brand,” says SuperStroke CEO Dean Dingman. “We have always had the utmost respect for how the Lamkin family has put the needs and benefits of the golfer first in their grip designs. If there is a grip company that is most aligned with SuperStroke’s commitment to uncompromised research, design, and development to put the most useful performance tools in the hands of golfers, Lamkin has been that brand. It is an honor to bring Lamkin’s wealth of product innovation into the SuperStroke family.”

Founded in 1925 when founder Elver B. Lamkin began manufacturing golf’s first leather grips, the family-owned-and-operated Lamkin Grips has maintained a reputation for providing the industry’s widest assortment of performance-enhancing golf grips. The acquisition of Lamkin grows and diversifies SuperStroke’s proven and popular array of grip offerings with technology grounded in providing golfers optimal feel and performance through cutting-edge design and use of materials, surface texture and shape. Longtime owner and CEO Bob Lamkin will continue to serve as a board member and will remain involved in the company.

SuperStroke’s putter grip line is a product of relentless innovation, fueled by feedback from more than 600 tour pros. From signature shapes and sizes to the latest materials, SuperStroke delivers unprecedented features into every putter grip while connecting golfer and putter like no other product on the market. Similarly, SuperStroke’s golf club grip line is the product of tireless design and the finest, most comfortable, responsive, and durable materials on the market. Expanding grip offerings with Lamkin’s assemblage of expertly designed products marks the start of a bold new chapter for SuperStroke.

“SuperStroke has become one of the most proven, well-operated, and pioneering brands in golf grips and we could not be more confident that the Lamkin legacy, brand, and technology is in the best of hands to continue to innovate and lead under the guidance of Dean Dingman and his remarkably capable team,” said Bob Lamkin.

For more details on SuperStroke’s range of innovative golf grips and to keep up with the latest news from the company, visit https://superstrokeusa.com.

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