Equipment

Your VIP Pass to the Hottest New Gear, Gadgets and more at the 2026 PGA Show

Ted Odorico January 17, 2026

Golf News

Hello Golf Tips Magazine followers and subscribers,

Get ready for the future of golf! Next week, the industry’s biggest stage, the 2026 PGA Show, kicks off in sunny Orlando. This isn’t just another trade show; it’s a massive showcase of everything that will be making your time on the course more enjoyable, efficient, and innovative in the year ahead.

From groundbreaking new gear that promises to shave strokes off your score to state-of-the-art technology that makes practice more productive, the event is packed with innovations. We’ll be seeing new AI-powered course management systems, detachable GPS handheld speakers, advanced launch monitors from brands like NVISAGE, and ingenious new wearable performance sensors like the BAL. ON smart insoles.

But the 2026 PGA Show is about more than just tech. We’re talking about the latest in golf equipment, including unique putters with convex faces, new club designs, and durable lithium battery solutions for carts. We’ll also dive into golfer performance and fitness options, and explore new software platforms designed to enhance the travel and course experience. What attendee’s can expect to see at this year’s PGA Show.

Featured New Golf Technologies:

MILESEEY GeneSonic Pro: This product is described as the world’s first golf speaker with a detachable GPS handheld that provides accurate, subscription-free yardages on the course without needing a smartphone or mobile signal.
On-Pin Verifeye Enhancements: On-Pin is debuting major advancements to its platform, including an AI-enhanced Pace-of-Play Lifecycle that uses AI and passive RFID tracking to predict and manage course flow and reduce round delays by up to 21 minutes.
Toptracer Go & Toptracer IQ: Toptracer is launching two new products: Toptracer Go, which allows players to scan a QR code in their bay to get instant access to shot data (distance, ball speed, etc.), and Toptracer IQ, a business intelligence platform using AI to help facilities manage data and optimize revenue.
NVISAGE Launch Monitor Lineup: NVISAGE Technologies is presenting its complete lineup of launch monitors, including entry-level and professional-grade models such as the overhead N1 and N2, and the portable NEO-E, all integrating with the MURLIE software for analysis and simulation.
Inrange Skills Lab: This new practice product analyzes a player’s game and suggests drills across five core areas to provide a clearer sense of what to work on and why, turning driving range bays into multi-customer assets.
Trojan Battery Next-Generation Lithium Solutions: Trojan is debuting new 36V and 72V OnePack lithium-ion batteries designed for higher-performance golf cart and utility vehicle applications, offering enhanced safety features and durability.
Myputter: A unique putter from Swiss brand Myvicto, featuring a distinctive convex face designed to reduce skidding and improve distance control and stability.
Club Pilot & Clubhaus Platforms: New club-management software solutions are also featured, with Club Pilot offering a mobile-first platform with an AI concierge, and Clubhaus providing a mobile-first F&B ordering system to smooth pace of play and capture more orders.
AyrSupport Inflatable Club Protection: This innovative system uses an inflatable barrier to protect golf clubs during travel, a solution to a common golfer’s annoyance.

Other Noteworthy Tech Items:

Wearable Performance Technology: Expect to see products like BAL. ON smart insoles, which use pressure plates in your shoes to record and map weight shift data in real time, and the Nike x Hyperice boot, which uses dynamic air compression and heat to warm up feet and ankles for activity.
Club and Grip Sensors: Look out for new SkyGolf GameTraX 360 sensors (SuperTags) that fit into club grips to capture club data and provide 3D swing analysis, and SensorEdge grips that measure exactly how and where you are applying force during a swing.
Rangefinders and GPS: Beyond the GeneSonic Pro, other brands like Bushnell and FlightScope are integrating data, with the Bushnell Tour Hybrid offering both slope-adjusted distances to the pin and front/center/back yardages via an app, and the new Garmin G20 Solar GPS Handheld powered by the sun.
Augmented and Virtual Reality: XR.golf is set to combine AR/VR headset technology with real-ball tracking in products like Putt Dojo, a mixed-reality putting environment that uses precise ball tracking to offer targeted drills for distance control.
Course Management Software: A variety of cloud-based platforms will be on display, including TenFore Golf and foreUp, which offer solutions for point of sale, tee sheets, booking engines, and marketing, and GolfStatus for streamlined tournament management.
Robotic and Automated Equipment: The show will feature innovative solutions for course operations, such as the Roboranger by XeraTech Robotics, an autonomous ball picker for driving ranges designed to cut labor costs.
Golf Carts and Accessories: Look for new electric vehicles and related tech like Evolution Windshields featuring patented Heads-Up Display (HUD) capability and TeeBoxx phone mounts for carts with wireless charging and hi-fi Bluetooth sound.
Performance Apparel: While not a “tech item” in the electronic sense, various brands are featuring apparel made with advanced performance fabrics (e.g., COOLMAX, THERMOLITE, UPF 50+ sun protection) designed for comfort, moisture management, and seasonal versatility.

There’s expected to be a vast amount of additional new equipment at next week’s PGA Show as well. With nearly 100 innovations in the New Product Zone alone, attendees will see product launches from a multitude of brands beyond those previously mentioned, including those in golf Carts, training aids, apparel, and golf course technology.

Clubs and Components:

TaylorMade has launched its new Qi4D family of drivers, fairway woods, hybrids, and game improvement irons.
Callaway is showcasing its new Quantum range of drivers, fairway woods, hybrids, and irons.
Srixon is launching its new game-improvement ZXiR irons.
PING appears set to release a new version of their driver series, the G440.
MacGregor Golf will introduce several new 2026 products, including the Tourney driver and fairway woods, Tour Grind Forged Wedges, and Tony Penna CB/MB irons.
Acey Golf will showcase new customizable wedges designed with computational design and modern manufacturing.
Fine-Tuned is launching new wedges built on their fitting concepts.
JumboMax is introducing a new line of high-quality putter grips for various putting styles.
Wellmxs Grip will present customizable, performance-focused golf grips.

Technology and Accessories:

Zen Golf will unveil four new indoor golf technologies, including an integrated Trackman solution for their moving floor Active Terrain system and the Zen Eye ball tracking and projection system for putting greens.
GOLFJOY is showcasing an expanded portfolio of launch monitors (GDS Pro, Spica 3, Rigel 2/3/3 Pro) and training solutions like the Smart Putting System and a dynamic 3D Stance Hitting Mat.
The Stack System is launching a brand new product at the show to complement their speed training system.
TG Caddies is introducing a next-generation intelligent golf mobility platform combining scooter and trolley functions with AI sensing.
Lithium Rhino is unveiling new golf cart accessories, including a 10″ entertainment screen and AC conversion kits.
RoboRanger by XeraTech Robotics will display an autonomous ball picker for driving ranges.
The SWING FINDER is a new versatile training device to help golfers with swing flaws.

Apparel and Lifestyle:

Adidas Golf will introduce the Ultimate365+ range, featuring technical bottoms with a 360GRIP waistband.
MacGregor and Ben Hogan will have their latest apparel collections on display.
Sunday Golf is launching new golf bags and accessories, including the waterproof Storm Ryder.
Lithium Rhino will also unveil new accessories like LED soundbars and subwoofers for golf carts.
Roll Ready is a new accessory that clips to a golfer’s belt for cleaning their golf ball on the green.

In addition, several companies are introducing new golf balls at the PGA Show, including new lines from major brands like Callaway and specialty brands like Genius.

New Golf Ball Introductions:

Callaway The new 2026 Chrome Tour, Chrome Tour X, and Chrome Soft balls are being showcased. They feature a new “Tour Fast Mantle” material designed for increased speed and consistent flight, with specific models catering to different player needs for spin and feel.
XXIO XXIO is introducing the HYPER RD golf ball, which focuses on long, stable flight and a soft feel around the greens, available in multiple color options.
Genius A new, first-of-its-kind “smart” golf ball called Genius is debuting, which has embedded electronics that capture crucial putting data (velocity, launch angle, skid distance, etc.) and deliver it to a smartphone app for analysis. Pre-orders are being taken at the show.
Zero Friction This company is set to unveil the new Victory Tour golf ball as part of its new product lineup at the show.
Ben Hogan Golf The new GS53 premium 4-piece golf ball will be introduced by Ben Hogan Golf at the PGA Show.
Srixon The latest Z-STAR Series golf balls, including the Z-STAR, Z-STAR Diamond, and Z-STAR XV with new Spin Skin+, are listed as new products for the event.
TaylorMade While not officially announced to the public yet, Rory McIlroy has been using TaylorMade’s “next-generation golf ball” in recent tour play, which is expected to be part of the new 2026 releases showcased at the event.

Golf Tips Top 25 Instructor, Michael Wheeler will be on the ground next week bringing you the inside scoop on some of the cool things the industry has in store, including some exclusive interviews. For a more in-depth coverage of some of these amazing new products and trends, make sure to check back throughout the week at golftipsmag.com.

We’ll have everything you need to stay ahead of the game!

Ted Odorico – Editor, Golf Tips Magazine

Tour Edge Launches Its First-Ever Golf Balls

Robert Kaufman October 8, 2025

Equipment

Following forty years of producing high-performance golf equipment, Tour Edge Golf has entered a bold new era with the launch of its first-ever golf balls.

“This is a monumental step for Tour Edge,” said David Glod, CEO and Founder of Tour Edge. “After four decades of relentless innovation in golf clubs and bags, we’re applying the same commitment to performance and quality to golf balls.”

Headlining this break-out product is the Exotics golf ball, a premium three-piece cast urethane design engineered to deliver explosive distance, piercing ball flight, pinpoint control, and exceptional greenside spin.

Designed for serious players, the Exotics golf ball offers full-spectrum performance from tee to green. At its core, the high-speed KinetiCore engine delivers explosive distance, low long-game spin, and penetrating stability, particularly in windy conditions.

The advanced 318-dimple pattern enhances aerodynamics and consistency, delivering the optimized trajectory, tour-level spin, and flight control elite players’ demand. Testing confirms both optimal spin rates and descent angles rival the category’s leaders.

Construction: 3-piece cast urethane
Trajectory: Mid-High
Long Game Spin: Low
Approach Spin: High
Greenside Spin: High
Feel: Responsive

The Tour Edge Exotics golf ball will be available Oct. 28 at retailers nationwide and at TourEdge.com for $39.99 per dozen.

Breakthrough Golf Introduces the New Carbon Pro: Stability DNA

Ted Odorico September 2, 2025

Equipment

Engineered for Precision Players. No Compromises.

DALLAS, TEXAS, September 2, 2025 – Breakthrough Golf Technology, the company that revolutionized the putter shaft category with Stability, today announced the launch of the new Stability Carbon Pro putter shaft. Representing a complete re-engineering of the original Stability Carbon, every component of the Stability Carbon Pro is designed to deliver stability, feel and control for golfers who demand feedback and performance at the highest level.

“The Stability Carbon Pro isn’t just an update, it’s a performance-driven leap forward,” said Barney Adams, CEO of Breakthrough Golf. “By focusing on the core principles of feedback and consistency, we have created a shaft that provides a tour-level feel without compromising on stability.”

Key Performance Upgrades Include:

35% More High-Modulus Carbon Fiber: The increased carbon content reduces face twist, leading to tighter shot dispersion and more made putts under pressure.
Tour-Optimized Balance Point: The Carbon Pro is 3–4 swing weights lighter than the original Carbon, providing enhanced head feel and speed control.
Seamless Transition from Steel: The shaft’s balance is engineered to be virtually identical to steel, allowing players to get the benefits of carbon without a major change to their setup.
10% Increase in Bending Stiffness: Delivers consistent face angle through impact, even on off-center strikes.
Virtually Zero Torque: The Carbon Pro eliminates unwanted twisting,keeping the putter face square and allowing the golfer’s stroke to dictate the line.
Fluted Connector: Engineered with precision milling and advanced geometry—form that follows function.

“The Carbon Pro’s stiffness changes from tip to butt, with a dramatic increase in stiffness at the connector. This is a key performance feature that delivers unmatched stability and consistency,” said Rob Stephens Breakthrough Golf Lead Engineer.

The result of these innovations is a shaft that performs at a higher level across the board. Compared to the original Carbon shaft, the Carbon Pro delivers a +10% increase in consistency. From the point of impact to the final ball roll, golfers will see more consistent final roll speed, a more consistent line, and a more consistent ball impact location on the putter face.

For more information about the Stability Carbon Pro, visit breakthroughgolftech.com.

About Breakthrough Golf Technology

Located in the heart of Texas—a state known for its deep-rooted golf culture and world-class courses. Breakthrough Golf leverages over a century of combined expertise to revolutionize the sport. Founded by visionary Barney Adams, the Dallas-based company develops advanced, high-performance equipment in its cutting-edge facility, including the groundbreaking Stability shaft that transformed putter performance. By focusing on genuine technological breakthroughs rather than incremental updates, Breakthrough Golf stands at the forefront of the industry, pushing the game forward and setting new standards for innovation.

Press release by: Tracy Nackel, TEN Marketing & PR

Product Drop: PXG Unveils New Hellcat ZT Putter

Ted Odorico July 26, 2025

Hellcat-ZT-Putter-CDP-Beauty2-v2_be8955b1-a352-422d-b5c3-eaeb6ff95885_1200x_crop_center.jpg

Equipment

PXG Unveils New Hellcat ZT Putter Featuring Zero Torque Technology at a Groundbreaking Price Point

Classic Blade-Style, Zero Torque Option Added to PXG’s Celebrated Putter Lineup

Scottsdale, AZ (July 17, 2025) – PXG® is proud to introduce the latest innovation in its acclaimed Zero Torque (ZT) putter lineup – the all-new PXG Hellcat® ZT Putter. Priced at just $249.99, this blade-style beauty delivers all the performance benefits of PXG’s groundbreaking Zero Torque Balance Technology at a price that invites every golfer to make the switch.

Joining the PXG Allan® ZT and PXG Bat Attack® ZT, the Hellcat ZT rounds out PXG’s Zero Torque putter lineup to include three distinct head shapes – mallet, mid-mallet, and now blade. This trifecta gives golfers the freedom to choose their preferred shape without sacrificing the stability and consistency that Zero Torque Balance Technology delivers.

“With traditional putters, you’ve got to manipulate the face to keep it square,” said Brad Schweigert, PXG Chief Product Officer. “Our Zero Torque design places the shaft axis over the center-of-gravity, so you don’t have to think about that. You just swing from the shoulders, and the clubhead stays square – pure, efficient, and reliable.”

Precision-engineered from MIM 303 stainless steel, the Hellcat ZT putter features a clean, streamlined design that delivers elite performance without the need for adjustable weighting. PXG’s signature Pyramid Face Pattern Technology enhances feel and ensures consistent roll across the face. The patented S-hosel^TM positions the shaft axis just above the center of gravity, creating a designated toe-up balance point that increases stability and resists twisting throughout the stroke.

This blade-style model is designed with 4-degrees of measured loft but plays like a standard 3-degrees thanks to its integrated 1-degree of forward press.

“I love this game. And I love helping people play it better,” said PXG Founder & CEO Bob Parsons. “With the Hellcat ZT, we’ve packed top putting technology into a badass blade that feels amazing, rolls pure, and performs like nothing else out there — all for a price that makes you say, ‘Why the hell not?’”

The PXG Hellcat ZT Putter comes standard with a 34” straight chrome shaft and PXG’s Slant 1.5 grip. It is available now in both right- and left-handed configurations. Golfers can schedule custom fitting or shop the new putter at PXG.com, at PXG Retail Stores, or through PXG Master Fitters.

ABOUT PARSONS XTREME GOLF

Founded by entrepreneur and self-proclaimed golf nut Bob Parsons, PXG embodies his belief that every new product – from golf clubs to sport fashion apparel – should be markedly better. Every innovation should noticeably improve your performance. And every moment of impact should elevate your enjoyment.

Today, PXG offers a complete lineup of right- and left-handed golf clubs, including drivers, fairway woods, hybrids, irons, wedges, and putters, engineered to be custom fit and built to every golfer’s unique specification. The company also designs and delivers high-performance golf and lifestyle apparel and accessories.

PXG’s professional staff includes Christiaan Bezuidenhout, Eric Cole, Jake Knapp, Patrick Fishburn, Zach Johnson, David Lipsky, Henrik Norlander, Chad Ramey, Mason Andersen, Cristobal Del Solar, Patrick Cover, Brandon Crick, Seth Reeves, Augusto Nunez, Paul Barjon, Sebastian Cappelen, Kevin Dougherty, Ryan McCormick, Shad Tuten, Joey Garber, Nathan Petronzio, Celine Boutier, Linnea Strom, Mina Harigae, Auston Kim, Gina Kim, Megan Khang, Minji Kang, Kaitlin Milligan, and Christina Kim.

Press release by: Leela Brennan, PXG – VP Brand Communications & Engagement

Evnroll Launches 3 Hot New ZERO Torque Putters for Summer

Ted Odorico July 26, 2025

Equipment

Experience nothing. ZERO torque. ZERO face rotation. ZERO excuses.

CARLSBAD, CALIFORNIA, July 25, 2025 – Evnroll, renowned for its award-winning putters featuring patented ‘SweetFace’ Technology, proudly introduces three new models into its ZERO torque product line for summer: The Z1cs Center Shaft, the Z5 Hatchback, and the Z5cs Center Shaft. Each putter is meticulously crafted from 6061 aluminum in Carlsbad, California, and meticulously hand-finished and assembled to the exacting standards set by Guerin Rife, CEO and Chief Designer.

In 2022, Evnroll introduced its first ZERO model, a high MOI mallet with a unique single bend shaft to eliminate torque and face rotation. The ZERO line expanded in 2024 with three new models, including a patent-pending reverse-offset hosel that aligns the shaft with the clubhead’s center of gravity, virtually eliminating torque and presenting zero shaft lean at address.

“The response to our ZERO line has been overwhelmingly positive, and in response to popular demand, we’re expanding our mallet lineup to include the beloved winged-mallet shape along with adjustable center shafting in two of our mallet styles,” said Rife. “Our new center-shafted mallets feature an innovative adjustable pin hosel for easy loft and lie customization, a unique offering only from Evnroll. Only Evnroll delivers zero torque in both heel and center-shafted designs.”

The extended ZERO line introduces three new models tailored to meet the preferences of diverse players:

Z1 Center Shaft

The Z1 Center Shaft builds on the success of the ZERO Z1, Evnroll’s groundbreaking ZERO torque putter. Crafted for players who prefer a center-shafted setup, this high-MOI, oversized mallet is 100% milled from 6061 aluminum and features an innovative and adjustable pin hosel allowing for easy loft and lie customization. Complete with two full length parallel sightlines, connected to a ball sized ZERO alignment hole, and Evnroll’s patented SweetFace™ Technology, the Z1 Center Shaft offers superior distance control, dispersion, and alignment. MSRP: $449

Z5 Hatchback

The Z5 Hatchback from Evnroll’s revolutionary ZERO line of putters, is a full-sized winged mallet featuring a patent pending reverse offset hosel ensuring zero torque, full-body sightlines with precise directional 3D milling and patented SweetFace™ Technology delivering unparalleled distance control and dispersion Discover the ultimate in precision and performance with the Z5 Hatchback—a testament to Evnroll’s commitment to innovation in every stroke. MSRP: $449

Z5 Hatchback Center Shaft

The newest evolution in Evnroll’s ZERO torque lineup, the Z5 Hatchback Center Shaft delivers the same zero torque performance in a configuration designed for players who prefer a center-shafted setup. An innovative and adjustable pin hosel allows for easy loft and lie customization, while Evnroll’s patented SweetFace™ Technology ensures exceptional distance control and tight dispersion. Perfectly balanced. Perfectly aligned. Pure roll—every time. MSRP: $449

Key Features in the ZERO line include:

Zero Torque Balanced

Shaft enters the head or points at the clubhead’s center-of-gravity virtually eliminating torque.
Innovative pin hosel and reverse-offset hosel allows for easy loft and lie adjustment on center-shafted models.
Provides a conventional, vertical shaft at address. ZERO shaft lean
Putter face stays square to the target throughout the entire stroke
Provides an unobstructed presentation of the putter face behind the ball
Virtually eliminates face rotation and the tendency to pull putts

Optimized Weighting

100% milled tungsten and steel weights position up to one-half of the clubheads weight in the extreme heel and toe. More than twice the weight of any other zero torque putter.
Every ZERO putter is Swingweight balanced for optimal feel and distance control.

SweetFace™ Technology

Delivers consistent ball speeds on center and off-center hits
Ensures even distance and zero dispersion
Eliminates dispersion from mishits

In addition to the new models, the ZERO line includes the Z1 high MOI mallet, the Z2s wide-body blade, and the Z5s full-size mallet.

Experience Nothing.

ZERO Torque

ZERO Face Rotation

ZERO EXCUSES

For more information on the full Evnroll putter line, please visit www.evnroll.com.

About Evnroll Putters

After three years of testing and development, Guerin Rife, the inventor of putter face grooves, re-imagined his original face groove technology to deliver uniform performance for center and off-center hits, hence the name Evnroll. In 2016 Evnroll Putters was born. All Evnroll putters are 100% milled in Carlsbad, California. Each putter features Evnroll’s game changing, patented ‘SweetFace Technology’ – an innovative and unique mill pattern engineered to deliver uniform ball speeds across the hitting area of the putter face for unprecedented accuracy and zero dispersion. Evnroll putters have won a host of accolades, awards and tournaments across the globe.

Press release by: Tracy Nackel, TEN Marketing & PR

Share Scottie Scheffler’s Secret Weapon with Dad!

Kevin Frisch May 31, 2025

GolfForever Announces Father’s Day Sale with Big Savings to Help Golfers Gain Flexibility and Stay Pain Free

Leading golf training system offers 20 percent savings sitewide, June 3 – 17

Aspen, Colorado — GolfForever, the Official Golf Strength and Flexibility System of the PGA TOUR and leading at-home golf training system that helps golfers play without limits, is pleased to announce the details of its annual Father’s Day promotion. This Father’s Day, GolfForever is helping families give dads the gift of improved flexibility, mobility, strength, balance and resistance to pain and injury, so they can play better golf and enjoy the game longer. From June 3 through June 17, GolfForever will be offering sitewide savings of 20 percent on all golf training systems and accessories.

Included are its four new featured training systems: the Golf Flexibility Training System, Golf Longevity Training System, Golf Pain-Relief Training System and Golf Fitness Training System. Golfers and gift givers can find these at GolfForever.com and easily choose the perfect training system by taking a quick quiz – a new feature launched as part of the brand’s recent website refresh.

“It’s common during holidays like Father’s Day to give golf-loving dad gifts that support his passion like new equipment or apparel. The best gift to support him, however, is one that enables Dad to play more of the game he loves, pain and injury free, for many years to come,” says Jon Levy, GolfForever’s Vice President of Communications and Strategic Partnerships. “GolfForever is something Dad can use every day to move better and feel better, both on and off the course. It won’t just improve his game, it will give him more energy and excitement about getting out to the golf course than ever before.”

GolfForever is the first golf-specific training program to embrace the approach of home exercise equipment paired with streaming instruction that customizes each golfer’s exercise routines specifically for them, based on a proprietary strength and flexibility test. The GolfForever Swing Trainer, highlighted by its asymmetrical resistance training bar that can be anchored easily at home, the gym or the course, is a three-in-one training tool that additionally creates premium resistance bands with handles and a D3 swing weight-optimized heavy warmup club. All three uses, driven by guided instruction from golf fitness and medical experts in the GolfForever app, directly benefit the strength, mobility and movement patterns in your golf swing.

GolfForever Tour Athlete and investor Scottie Scheffler, the World No. 1 golfer and two-time Masters champion, started using GolfForever as an integral part of his training routine shortly before he won his first PGA TOUR event and first Masters in 2022. He hasn’t looked back since, trusting GolfForever daily to prepare for his biggest moments. Scheffler is joined by fellow GolfForever Tour Athletes Tom Kim and two-time major winner and 2023 Ryder Cup captain Zach Johnson. More than 1,000 PGA TOUR and LPGA Tour players, and thousands of amateur golfers use GolfForever daily.

To take advantage of the 20-percent-off Father’s Day savings visit GolfForever.com between June 3 – 17, 2025, or shop the promotion on Amazon or at select retailers such as Dick’s Sporting Goods, Golf Galaxy, and PGA Tour Superstore.

About GolfForever

GolfForever is a comprehensive, smart at-home training system that takes a science-based approach to maximizing golfers’ performance by improving flexibility, core strength, balance and rotational power. The first golf-specific home training program to embrace the approach of home exercise equipment paired with streaming instruction, GolfForever takes it one step further by customizing each golfer’s exercise routines just for them, based on a proprietary strength and flexibility test users take when starting. The result is a product and program that is safe, highly effective for any golfer and proven to work, as evidenced by a pilot study that saw users who used GolfForever three days per week for 30 days gain an average of 26 yards with their driver. With exercise routines designed by some of the top PGA Tour trainers and orthopedic experts in the U.S., GolfForever users can expect to swing and perform their best – with a pain-free body – for as long as they play the game. It is used by more than 1,000 PGA Tour and LPGA Tour players, and thousands of everyday golfers alike. Founded in Aspen, Colorado in 2019 by Dr. Jeremy James, a leading specialist in chronic back pain and co-author of the Younger Next Year Back Book, GolfForever is the ideal companion to expert golf instruction. For more information go to GolfForever.com or download the new mobile application on the Apple Store for IOS or Google Play for Android.

Media & Press release by: Kevin Frisch PR

NEWTON GOLF Launches Fast Motion Shaft

Ted Odorico April 29, 2025

Golf News

A New Lightweight Shaft Designed for Distance and Control

Made in the USA and now available, the shaft expands Newton’s US manufacturing footprint and club fitter adoption

CAMARILLO, Calif., April 29, 2025 — NEWTON GOLF Company (Nasdaq: NWTG) (“NEWTON GOLF” or the “Company”), a technology-forward golf company with a growing portfolio of golf products—including putters, golf shafts, golf grips, and other golf-related accessories—announces the launch of its newest shaft family, Newton Fast Motion, now available for purchase at a suggested retail price of $325. The Newton Fast Motion is a lighter, Tour-proven shaft engineered to deliver exceptional precision and enhanced swing speed for golfers seeking top-tier performance.

The debut builds on Newton Golf’s momentum, following 887% revenue growth in FY2024 driven by strong adoption of its advanced shaft lineup.

Building on the four key innovations of the Newton Motion shaft—including Elongated Bend Profile, Kinetic Energy Storage, Symmetry 360 Construction, and Variable Bend Profile—the Newton Fast Motion series caters specifically to players who demand lighter shafts without compromising stability, straightness, or control.

The Fast Motion shaft has already proven itself on Tour, with eight professionals – who have a combined nine major championships in their careers – putting it into play across the PGA TOUR Champions and LPGA Tour. Overall, more than 30 professionals on these tours are gaming Newton Motion shafts, with Newton Golf trusted by many of the game’s top players.

“My first impression of the Newton Fast Motion shaft is that the color looks great, and it’s definitely lighter. You can really swing it and get it out there a lot farther. It doesn’t feel like you lose control—you can swing at it harder and faster,” said PGA TOUR Champions player, Ken Duke.

Light Yet Stable: High-Modulus Toray Carbon Fibers

The Newton Fast Motion shafts are constructed with advanced high-modulus Toray carbon fibers, known for their superior strength-to- weight ratio. This design reduces shaft weight by approximately 10 grams compared to the Motion series, enabling faster swing speeds while maintaining tight dispersion, exceptional straightness, and stability. Players can feel the shaft load naturally during the swing, making it easier to time and sequence the motion for more consistent strikes.

“Roughly 30–40% of driver shafts in Regular and Stiff flexes fall under the 55-gram weight category, serving golfers who seek added swing speed without losing control,” added Dr. Greg Campbell, Executive Chairman and Chief Executive Officer of Newton Golf. “This new line reflects our commitment to supporting the growing market segment of golfers seeking additional swing speed by utilizing lighter driver shafts.”

Distinctive Design: Red-to-Gold Finish That Changes Under Sunlight

The Newton Fast Motion series features a striking red-to-gold finish that shifts color under sunlight. Every shaft is proudly Made in the U.S.A. at Newton Golf’s St. Joseph, Missouri facility, enabling tight quality control and supporting growing demand from club fitters, retailers, and international distributors.

A Lighter Shaft Powered by Newton’s Four Core Technologies

Elongated Bend Profile – Optimized for fairway wood lengths, the Fast Motion shaft flexes across its full length—from grip to tip— delivering improved clubhead speed.
Kinetic Energy Storage Optimization – Proprietary construction enables efficient energy storage during the swing and controlled release at impact for a significant boost in exit velocity.
Symmetry 360™ Construction – This design eliminates shaft spine, providing consistent flex regardless of clocking position— critical for adjustable drivers and fairway woods.
Variable Bend Profile – Each flex is tuned based on swing speed rather than age or gender. Slower swings benefit from greater flex and torque, while faster swings require the opposite.

Additionally, the Newton Fast Motion shaft replaces traditional flex labels (Ladies, Senior, Stiff, etc.) with Newton’s proprietary DOT system. Ranging from one to seven dots, the system enables precise matching of shaft performance to individual swing profiles—allowing fitters to fine-tune performance more intuitively than legacy flex categories.

With demand for lightweight performance shafts growing—particularly among club fitters and moderate swing speed players—Newton Golf believes the Fast Motion series is well-positioned to drive continued growth and brand momentum throughout 2025 and beyond.

Product Access & Media

Order Newton Fast Motion shaft, Click Here.

To watch the product promo video, Click Here

For more information, visit https://newtongolfco.com

About NEWTON GOLF

At Newton Golf, we harness the power of physics to revolutionize golf equipment design. Formerly known as Sacks Parente, our rebranding reflects our commitment to innovation inspired by Sir Isaac Newton, the father of physics. By applying Newtonian principles to every aspect of our design process, we create precision-engineered golf equipment—including Newton Motion shafts and Gravity putters—that delivers unmatched stability, control, and performance. Our mission is to empower golfers with scientifically advanced tools that maximize consistency and accuracy, ensuring every swing is backed by the laws of physics.

Release provided by: Beth Gast – BG Public Relations

Honma’s New TW767 Collection is for All Players

Ted Odorico April 2, 2025

Editor's Picks & Reviews

Honma Golf Launches Tour World 767 Collection
TW767 family is a high-level fusion of cutting-edge technology and sophisticated design.

Carlsbad, CA— Honma Golf, the leader in beautifully crafted performance golf equipment, proudly announces the T//World 767 collection. The Honma team of engineers and Takumi (Expert Craftsmen) have created this array of models to cater to players of all abilities, ensuring that any golfer can find a perfectly matched set of clubs in the TW767 line.

Honma’s TW767 consists of three expertly crafted drivers, a fairway woods collection, hybrids, and four sets of irons designed to optimize performance benefits.

“As more golfers discover the distinct satisfaction that comes with playing Honma golf clubs, we are extremely pleased to debut the T//World 767 collection,” said Taylor Hull, Sales Director, North America, Honma Golf. “This line truly has something exhilarating for golfers of every skill level with eye-opening performance that will turn heads with unsurpassed feel, distance, and pleasing ball flight characteristics.”

T//World 767 DRIVERS

Honma’s new TW767 driver lineup includes three models with a similar construction framework, yet distinct shapes, weight positions, and clubhead sizes to create a driver line that addresses the ball flight goals and needs of players of every ability. Each driver’s head adopts a new centerpiece carbon construction called Carbon Roll Technology. The weight saved from the one-piece, middle Carbon Roll Technology has been moved to the back titanium weight, creating the largest MOI in Honma history.

The TW 767 drivers also feature a new face design. Honma Takumi took the characteristics of Beta titanium to create a Vertical Slit Face to reduce energy loss during impact over a wider area, further improving MOI. These new design features maximize strength and spring effect, which results in a high initial ball speed. This head design redefines distance off the tee.

TW767 LS ($700 USD) is a 450cc head, low-spin model with an adjustable sole weight. The TW767 LS driver combines workability and pleasing launch characteristics for accomplished players. By placing the weight closer to the face of the sole to leverage a shallow CG design and suppress spin, the driver delivers increased ball speed and top distance.

TW767 model ($650 USD), features a 460cc head, Honma’s highest MOI ever, and stunning forgiveness. Its new structure and beta titanium face improve initial ball speed for stable contact with desirable launch and exceptional distance. The TW767 driver is ideal for players seeking maximum forgiveness, accuracy, and tighter shot dispersion.

TW767 MAX ($650 USD) also features a 460cc head with a high MOI created from the new Carbon Roll Technology. The ample projection area with the larger head and draw bias provides a game improvement aspect that will be a favorite among mid to higher handicaps.

T//World 767 FAIRWAYS AND HYBRIDS The TW767 fairway woods and hybrids are classically shaped clubs with breakthrough design technology for optimal forgiveness, ideal trajectory and more carry. All models feature a multi-material construction, an internal weight in the sole, high launch, low-center-of-gravity design, and a SUS630 stainless steel body.

The TW767 Fairway Woods ($350 USD) feature a large shallow footprint and highly stable head shape. The sole has been completely revised, resulting in an evolved head with high stability. The synergistic effect with the 13-gram tungsten back weight produces a high trajectory and longer carry. In the lower-lofted models, the TW767 3-Wood features a carbon crown to save weight and to generate higher launch conditions. A cup face design in the 3W, 3HL, 5W, 3U, and 4U also helps increase initial ball speed.

The TW767 Hybrid ($325 USD) features a large head shape, providing a sense of security, and is easy to hit from a variety of lies. The sole shape has been completely revised to further improve stability. The synergistic effect with the back weight allows players to aim accurately at the pin with a high trajectory.

T//World 767 IRONS

Versatility and finely tuned feel are the earmarks of the new TW767 iron line. Each iron set in this innovative family is built to deliver soft feel, a pleasing look at address, playability, and consistently soaring ball flight. Four different iron set models provide players of any skill level a choice to fit their ball-striking goals with tremendous feel, workability, and distance.

The TW767 TOUR V players’ iron features a compact, beautiful shape with excellent controllability. The one-piece iron, forged from soft S20C carbon steel, provides more precision and premium for advanced players. Honma’s Takumi meticulously shaped the sole for much-improved turf interaction. Honma engineers increased the thickness of the face behind the sweet spot to create a premium feel at impact, offering a blade-iron feel in a playable cavity back design. Honma’s Tour V irons retail for $1,050 (5 – PW, 4-iron is available as individual iron) with steel shafts.

The TW767 Vx players’ iron has been enhanced to generate superior distance and more forgiveness. Forged from the softest premium S20C carbon steel, a revamped cavity design is thickened, resulting in a premium feel demanded by discerning players. A seven-gram tungsten weight (in the 4- through 8-iron) measurably placed in the toe improves straightness and promotes a low center of gravity, enabling high trajectory. The tungsten toe weight pulls the CG towards the toe (4 – 8 iron) for increased center of gravity, better distance, and improved MOI. Optimal heel and toe weighting inside the cavity reduces energy loss on off-center hits and generates high launch with optimal spin and exquisite feel. This versatile iron set retails for $875 (6 – PW; 4-iron, 5-iron, and AW are available as individual irons) with Modus Tour 105 shafts.

The TW767 Px iron is a fresh design in the TW series and features Honma’s proven Pocket Cavity with a single-bodied badge to create a new Cap Back design. A player’s distance iron, it achieves a comfortable feel while improving face rigidity. It sports an L-Cup face (5 – 8 iron) and Honma’s unique uneven radial face thickness, enhancing ball speed for more distance. The elegant new shape and construction combine for an ideal high launch trajectory. It retails for $875 (6 – PW; 5-iron and AW are available as individual irons) in N.S. Pro950 neo shafts.

The TW767 Hx is the latest in game-improvement iron technology. These irons feature a hollow iron construction with a traditional shape and excellent performance. The maraging face produces maximum initial velocity at impact, and the weight screws and internal weights work together to achieve stable distance and trajectory – even on mishits. The Hx iron retails for $1,050 (6 – PW; 5-iron and AW are available as individual irons) in N.S. Pro950 neo shafts.

About Honma Golf

Founded in 1959, Honma Golf is a prestigious and iconic golf brand known for its premium, high-tech, and top-performing golf clubs. With a focus on innovative technologies and traditional Japanese craftsmanship, Honma Golf offers a wide range of equipment to suit the preferences and abilities of golfers worldwide. From the luxury BERES series to the Tour-validated T//World line, Honma Golf is committed to creating the highest-quality golf products on the market today. Learn more at us.honmagolf.com/.

Provided by Kevin Frisch PR

Back to the Future

Robert Kaufman March 17, 2025

1000-05-Eclipse-E35-14Way-Forest-Navy-Red-Beverage

Equipment

Sun Mountain is reinventing the modern stand bag with its Eclipse E-Series. Performance golf bags in the E-Series include the E-2.5, E-3.5, and E-3.5 14-way. Notable advancements include the Internal Compression Bottom, zip-off ball pocket, and new duratech mesh shaft protection.

Bags in the new Eclipse E-Series include the E-2.5 ($249.99) offering a 7.5”, 4-way top with 9 pockets offering capacity of 17.9L; E-3.5 ($269.99) with an 8.5”, 4-way top, and 11 pockets with 21.8L capacity; and the E-3.5 ($279.99) 14-way with an 8.75”, 14-way top, and 11 pockets with a capacity of 21.8L.

The Internal Compression Bottom, which they brought to market nearly 40 years ago, eliminates the standard foot mechanism that activates stand bag legs and uses a unique, two-piece hinged bottom in its place. Not only does this make it easy to activate when used as a carry bag but it’s also more cart-friendly when the bag is used on riding carts or push carts. E-Series golf bags are offered in a broad range of colors including black, navy, the ever-popular navy/white/red, the unique snow camo, and the limited-edition forest/sport navy/red as a tribute to the original Eclipse golf bag circa 1986.

DF3 – The New Frontier of Putting!

Ted Odorico March 8, 2025

Editor's Picks & Reviews

L.A.B. (Lie Angle Balance) DF3 putter is the new frontier of putting, and it’s stable and forgiving off mishits. It has the power to resurrect careers on tour and make putting fun for the rest of us. Scientifically, it just makes more sense. But designing a Lie Angle Balanced putter? Not so simple. Other companies have the benefit of creating a pretty putter head and then adding in any shaft or grip. L.A.B. Golf didn’t do that. Lie Angle Balance has to be considered in every aspect of the design. And then each individual L.A.B. Golf putter, including DF3, has to be hand-balanced by a very skilled and highly trained human.

“Ever since they launched their first putter, Directed Force, golfers have been asking if they could make it less weird. DF3 is that putter. They took a chisel to the original Lie Angle Balanced putter to make DF3 smaller and sleeker while honoring the shape of the putter that started it all for us. They’ve learned so much over the years building Lie Angle Balanced putters, and it gave them a leg up in the DF3 design”.

The L.A.B. Golf DF3 putter has been updated. While it still retains the general shape and overall branding-iron look of the original, it’s in a much smaller, more streamlined profile. As in the prior model, the DF3 is one of the most customizable putters in golf. It offers a variety of colors (8) to be specific: black, blue, red, green, pink, orange, platinum, and cappuccino. It offers 33 different alignment aid options making the perfect putter for each individual golfer. It definitely can hold its own amongst any competitor on the market today.

PICK IT UP

What you do need to know is our cutout has a function. They call it “The Gimme Getter.” Because we all don’t make every 60 footer, we designed The Gimme Getter to pick up your ball on the rare occasion you happen to miss by a few inches. This brilliant innovation doesn’t belong to them, but they put it in there because it’s… well, bad!

Overall, I liked the look and feel of the DF3. It had good weight, and I was able to drop a few during my round. The head cover is thick, plush and compliments the putter. It took me a few holes to get the feel but once I did, it felt good. It comes with a pretty hefty price tag but if you put some careful thought into your purchase, you’ll want to keep it in the bag for a long time.

DF3 Stock – $499.00 & DF3 Custom – $599.00

For more information visit: labgolf.com