Fall is just around the corner, and with its arrival, we turn our attention to one of our favorite seasons on the golf calendar. Shirt sleeves give way to quarter zips, and golf pants typically make their debut at some point in October. So why wait until the holiday season to refresh your links-look or restock your golf bag? Here’s a roundup of cool golf gear we have our eye on this autumn.
TRUE Linkswear FS-01 + OG 1.2
Future Staples
Walking golf shoe brand TRUE linkswear is introducing its Future Staples line this fall with the debut of the FS-01. Featuring a timeless, minimalist style with what the company describes as “hidden technology,” the FS-01 is hitting the ground running with six colorways in men’s sizes 7-15 and women’s 5.5-12. TRUE’s Future Staples line is inspired by classic sneaker looks infused with the company’s legendary technology. If you need a pair of TRUEs ASAP, the Original 1.2s are optimized for fall golf – super supportive and fully waterproof.
Fall is prime golf hoodie season, and no brand does hoodies quite like Seattle-based RADMOR Golf. The Higgins Bobrad Loop Terry Hoodie is made from 100% sustainable cotton and features an athletic fit and range of motion stitching that allows golfers to swing freely. It’s offered in six colors, including classics like Navy and Heather Grey, and sizes small through XXL. Pair your Higgins Hoodie with a pair of RADMOR’s Five-O Knit Performance Pants, the closest thing to wearing pajamas on the course.
The 2022 ELIXR from OnCore provides golfers with perimeter weighting for greater accuracy and reduced side spin off the driver. A unique polybutadiene core delivers an outstanding coefficient of restitution (CoR) for higher ball speed, resulting in more carry and roll. A slightly firmer cover with a 350-dimple pattern and mid-compression rating (85) delivers a pure feel off the club face and gives the ELIXR superior greenside control, durability and unmatched performance in its category. Golfers should also be looking for the new VERO X2, dropping this fall. This four-piece Tour-level offering is a follow-up to the wildly popular VERO X1, which topped several big names in launch monitor and on-course testing.
PXG’s Sugar Daddy II wedges are the brainchild of Mike Nicolette, the company’s director of product creation since 2013. Nicolette spent 24 years with PING and developed a relentless passion for wedge design. The Sugar Daddy IIs feature 100% CNC-milled construction on top of a 3X forged base, making them one of the most beautifully wrought wedges on the market. Full-face groves and high-toe weighting combine with two grinds – BP and C – for soft or firm turf conditions.
Yes, we are doubling down on PXG this fall. The Scottsdale, Ariz.-based company owned by GoDaddy founder Bob Parsons made a name for itself upon launching in 2014 with its technologically superior irons. Fast-forward to 2022, and the GEN 5 0311 series carries on that tradition and then some. The 0311s are offered in three clubhead options, T (minimal offset), P (moderate offset) and XP (significant offset), for golfers of varying skill levels.
The Tour V5 Patriot is Bushnell at its category-leading best. Easy to unbox, simple to start up and sporting a sleek-yet-powerful design that is sure to get more than a few looks from your playing partners. Aesthetics notwithstanding, avid golfers want two things out of their rangefinder: speed and accuracy. The Tour V5 delivers both in abundance.
GolfForever has surged to the head of the golf fitness class over the past two years, buoyed not only by Justin Leonard, Scottie Scheffler and Ryan Palmer’s involvement but also by its undeniable results. In 2022, the company rolled out its new Swing Trainer, taking the entire system to new heights by offering dozens of new warm-up routines and drills. The full kit includes a bevy of helpful stuff, all designed to make you a better, stronger golfer within a few weeks.
Sun Mountain’s PX3 and PX4 push carts have made a big splash with members of #pushcartmafia. Offering improvements on the company’s past Pathfinder models, PX3 and PX4 feature advancements like a new handle and accessory tray while retaining the main benefits of smaller folded size and easy opening. Both models include a continuous handle for pushing with one hand, an accessory console, a mobile phone holder with a slot for a charging plug, dual umbrella holders, and a mesh basket and velour-lined pouch for additional storage.
Technology isn’t just reserved for smartphones and wearable GPS devices. PuttView’s yardage and greens maps have become staples for serious golfers of all skill levels, and the upstart company continues to improve upon the original each year. Tournament organizers relish PuttView’s new Event Books, which are customizable for charitable events and other outings.
TRUE linkswear (TRUE) professional brand ambassador Joel Dahmen wore TRUE LUX Pros en route to a top 10 finish at the 2022 U.S. Open held at the storied Country Club in Brookline, Mass. By way of his finish, he earned an exemption into next year’s U.S. Open at Los Angeles Country Club and $407,220.
The TRUE LUX Pro is designed and engineered to the rigorous quality, aesthetic, and performance demands of the modern professional golfer. Its classically inspired upper is made from premium leather and forged with TRUE’s TOUR-tested spikeless rubber tread for aggressive traction. A new WANDERLUX interior features a snug, padded heel cup and super foam insert that provides all-day comfort.
“I always love when I can trust my equipment and my footwear is a huge part of that,” Dahmen said. “TRUE doesn’t change, whether I’m wearing them to dinner, playing golf with the boys, or leading the U.S. Open. They stay true.”
The 34-year-old Clarkson, Wash. native and standout golfer at the University of Washington signed an exclusive deal with TRUE in 2020 not long after beating cancer and vowing to “do good in the world.” The top 10 finish is his third of the PGA TOUR’s 2021-22 wrap-around season, and Dahmen moves up to 65th in the FedEx Cup rankings after his finish at The Country Club last Sunday. He currently ranks 17th on TOUR in driving accuracy.
“Congratulations to Joel and [his caddie] Geno [Bonnalie] on an amazing U.S. Open performance,” says TRUE President Jason Moore. “They’re having an outstanding year on TOUR, having fun and getting it done in the game’s most comfortable golf shoes.”
TRUE crafts naturally comfortable gear ready to perform from the links to the streets. As a collective, we aim to inspire each other to achieve camaraderie, wellness and purpose in the pursuit of par. We’re a group of family and friends dedicated to sharing our passion and excitement for footwear, and the game of golf, with like-minded players. Born amid the rugged golf landscapes of the Pacific Northwest, we use only the finest and responsibly-sourced materials to protect golfers from the elements and help them #enjoythewalk.
In keeping with its global ethos, TRUE’s current footwear portfolio includes five core designs focused on sustainability, performance and comfort with a modern, minimalist aesthetic appealing to professional golfers, dedicated amateurs, avid recreational players and new golfers alike. Several TRUE models, like the recently released All Day Ripstop, are crafted almost entirely from recycled materials. For more information: www.truelinkswear.com; @truelinkswear.
It would’ve been understandable if former University of Washington first-team All-American RJ Manke was more than a little road weary. For starters, he was 2,700 miles from Seattle in the heart of Upstate South Carolina making his professional debut at the BMW Charity Pro-Am at The Thornblade Club near Greenville.
On top of that, he was coming off a hard charge in the uber-competitive PGA TOUR University standings to finish fourth and qualify for the Korn Ferry Tour. Then, just two hours after arriving at Greenville-Spartanburg International Airport, Manke jumped online to take a final exam to wrap up his Masters of Science in Real Estate.
Over the next two days, he and his brother-slash-caddie Brett would log practice rounds in the heavy Palmetto State air at two courses connected by 20 miles of state and county roads. The following day in their opening round, team Manke fired a tidy 2-under par at the Tom Fazio-designed layout at Thornblade.
So, it was safe to assume the brothers Manke spent that evening chilling out and toggling between the RBC Canadian Open replay on Golf Channel and the inaugural LIV Invitational highlights on YouTube. Maybe catch a little in-room pizza delivery and break out the trusty Theragun.
Well, not exactly.
RJ Manke walks off the green at the BMW Charity Pro-Am (Richard Van De Water)
“We found some tennis courts near our hotel and played tennis for a couple of hours,” said Brett Friday afternoon as RJ went through his warm-up routine on the range at The Carolina Country Club, the BMW Charity Pro-Am’s second course. “It was fun and took our minds off golf for a while.”
Boundless energy. In that way, and in so many others, Manke is the perfect brand ambassador for the upstart apparel brand RADMOR. RADMOR’s founders, Scott Morrison and Bob Conrad are former University of Washington golfers. And when they kick-started the brand in 2021, they naturally chose Seattle as their home base.
The two remained tight with the program and struck a partnership with RJ as he turned professional this spring. The multi-year deal has the former Husky standout fully clad in RADMOR shirts and pants for the next four years.
“Scott and Bob are a couple of guys who are excited about golf in the Northwest and wanted to help the University of Washington program as much as possible,” RJ said. “They’ve embraced the team and are good friends of the program. We’ve built a relationship with them because they’re such good guys.”
A big part of that “goodness” for Manke was RADMOR’s commitment to all-natural, high-quality cotton. An environmental ethos isn’t new in the golf apparel world, but a company unwaveringly committed to a sustainable footprint is a novel concept.
RJ Manke at the BMW Charity Pro-Am (Richard Van De Water)
“You don’t really realize how much plastic you’re wearing,” RJ said. “You come out to these tournaments, and we’ve got aluminum cups and aluminum water bottles. People are trying to get rid of plastic, and they don’t really know that it’s used most in clothes. People are wearing it, and it sheds and wears off in the laundry.”
In the BMW Charity Pro-Am, Manke and RADMOR had found the ideal inaugural landing place. Easily the gold standard of Korn Ferry Tour events, the tournament generates zero landfill waste. Recycling and composting receptacles are available at every turn, and the water bottles for sale at various tents are forged from recycled aluminum.
“I couldn’t have asked for a better tournament for my professional debut,” RJ said. “There’s a lot of attention to detail, the courses are solid, and everyone is so nice.”
RADMOR released several summer additions to its men’s and women’s collections just before RJ and Brett departed for their week-long stay in the Upstate. RJ said they grabbed a dozen outfits to last them through a staggering swing that takes them from Greenville-Spartanburg to Wichita, Kansas, Falmouth, Maine, Berthoud, Colorado and then back east to Illinois and Missouri.
“Logistically, so efficient,” said RJ with his usual sprinkle of dry humor.
On hot days, he’s opting for RADMOR’s Vincent Player Performance Pants made from cotton, recycled polyester, rayon and spandex. And speaking of hot, the forecast for Wichita called for triple-digit highs during the early part of the week – temps “old school” cotton wouldn’t have been able to stand up to.
RADMOR’s new Five-0 Shorts
“I think the quality of RADMOR’s cotton comes into play in the heat,” RJ said. “This stuff isn’t like the golf shirts our dads had in the closet. The way it is blended and feels, it’s so comfortable and adaptable.”
When they travel to Maine in a couple weeks, he said might opt for the Five-O Knit Pants and test-drive the Five-O Knit Shorts during a practice round.
“All the pants and shorts are so comfortable. Everything feels super comfortable and is professionally made,” RJ said. “It fits well, it doesn’t require any extra hemming or custom fitting. It’s a straight, good-to-go pro look right out of the box.”
It’s not too late to help dad play better, and even look better, on the golf course. Ditch the tie, eschew the gift card and get dad something he can actually use on the golf course, now. Here’s a collection of can’t miss deals for dad from TRUE linkswear, OnCore Golf and RADMOR Golf.
TRUE linkswear
No golf shoe company has been busier than Tacoma, Wash.-based TRUE linkswear in 2022. Dating back to the PGA Show in January, TRUE’s dropped several news styles and increased the color palette across all shoes exponentially.
Founders Jason and Ryan Moore are all about dad’s day, so from June 7-14, receive a free limited edition TRUE Casual Dad Hat with the purchase of any pair of TRUE’s category-leading, walking-golf shoes (while supplies last). Choose from Enjoy the Walk or TRUE logo designs in this timeless, 100% cotton cap.
Play bold this Father’s Day with TRUE’s new special edition All Day Knit II Primary Pack with classic uppers sitting atop bold, bright tread and accents. And two new colors have been added to the LUX Sport line, Black Cloud and Hailstorm. On a tight budget this year? Check out TRUE’s new Second Chance Store, which houses discontinued models and gently used inventory at a discount.
Buffalo-based OnCore Golf has reshaped the golf ball category over the past decade with its perimeter-weighted, high-performance golf balls and direct-to-consumer business model. And the upstart innovators are here to help dad restock his golf bag for the summer. Buy any two dozen OnCore golf balls and get a dozen free this Father’s Day. The lineup includes:
AVANT 55 ($19.99) – Great price, lower compression, two-piece Surlyn ball has everything you need at a budget-friendly price point.
ELIXIR 2022 ($29.99) – 2X Golf Digest Hotlist Gold Winner and MyGolfSpy’s “Best Value Tour Ball,” our three-piece ELIXR has been enhanced in 2022 with more dimples, upgraded core and firmer cover.
VERO X1 ($39.99) – Topped Titleist Pro V1® and Pro V1x® in independent testing, VERO X1 is our Tour-caliber ball featuring low drive spin, higher launch, great feel and 60% less sidespin off the driver face.
Or grab a dozen Special Edition Father’s Day Logo Balls, available in three fun new logos and all three OnCore balls: AVANT 55 ($24.99), ELIXR ($34.99) and VERO X1 ($44.99).
Cotton is making a comeback, and dad can join the movement with RADMOR. The Seattle-based golf lifestyle company is crafting men’s golf apparel from meticulously-curated, all-natural materials and recently dropped several new additions to its white-hot spring collection. Oh, and you’ll enjoy 15% off your first order when joining the RADMOR email list.
But RADMOR is upping the value for Father’s Day 2022 with three BOBO offers. First, buy a full-price golf shirt and get a T-shirt for free. Second, buy a hat and get a free ball marker. And third, buy a pair of shorts or pants and get a pair of socks for free
The brand’s sustainably-sourced golf clothing forgoes the use of virgin polyester in favor of natural cellulose fibers like Peruvian Pima cotton, elastane yarns and super-soft Tencel (lyocell and modal) to create the most eco-minded golf apparel in the industry. The 2022 spring collections showcase a variety of new offerings for men in seasonally-focused color palettes celebrating the world’s greatest game.
Men’s styles include the popular Taylor Polo in “Bobrad” and Retro Prints, the Batty Polo in Retro Pique and Ombre Strip Prints, and the Colby Band-Collar in Varsity and Ombre Stripe Prints. RADMOR’s ever-popular Maxwell Pimalite Tees, Higgins Player Hoodies and Perkins Player Crews are also back for 2022. Bottoms are highlighted by the new Five-O Knit Performance and Vincent Player Performance Shorts.
New year … new gear. But oftentimes with golf equipment these days, it’s a game of hurry up and wait. Never-ending supply chain issues have created crazy-long lead times for ordering clubs, balls, apparel and just about any sort of golf gear. Enter our 2022 Father’s Day Golf Gift Guide in plenty of time for forwarding to loved ones, golf buddies, or (why not!) your inbox to get ahead of the game.
FlightScope Mevo
As the prevailing wisdom goes these days, you need a launch monitor if you want to practice with a purpose. Historically, the price points for these treasure troves of swing data kept 99.9% of golfers out of the market. The 0.1%? Those were the TOUR players who could afford $20K TrackMan monitors. FlightScope was one of the first companies to bring these devices down to earth, and its Mevo model is downright affordable by any golfer’s standards. Retailing for $500, Mevo measures eight different data parameters, including carry distance, spin rate, club speed, ball speed, vertical launch, smash factor, apex and flight time. Start-up and use is a cinch, simply download the app, power up and synch the Mevo, and boom, data galore.
Warmer weather equals more walking rounds, and no brand does walking golf like Tacoma, Wash.-based TRUE linkswear. TRUE’s iconic All Day Knit II (A.K.A TKII) has been remastered and released in four spring-like colors ranging from Asphalt to Vino ($145). The five original colors are still available for traditionalists lead by the ever-popular G.O.A.T. Grey. Spring can make buckets of rain in many parts of the U.S., and TRUE meets meteorology head-on with the All Day Ripstop ($150), a close cousin to the TKII. The company’s most sustainable shoe, the Ripstop is made from 100% recycled materials that is both wind and water-resistant.
Like OnCore’s original three-piece ball, the enhanced ELIXR uses perimeter weighting for greater accuracy and reduced side spin off the driver. A unique polybutadiene core delivers an outstanding coefficient of restitution (CoR) for higher ball speed, resulting in more carry and roll. Additionally, a slightly firmer cover with a 350-dimple pattern (up from 318) and mid-compression ball specification delivers a pure feel off the club face and gives the ELIXR superior greenside control, durability and unmatched performance in its category. The new ELIXR retails for $29.99 per dozen with additional discounts available to loyalty members and for bulk purchases.
If you want to play the top-tier tracks at famed Pinehurst Resort, No. 2, No. 4 and No. 8, you’re going to need to stay at Pinehurst Resort. Due to demand from area golfers, resort guests and members, the resort eliminated outside play on its marque courses for the foreseeable future. One of the best ways to experience The Cradle of American Golf is to book a Sunday through Tuesday stay via the Donald Ross Package, which includes lodging in the Carolina Hotel, Holly Inn or Manor, three rounds of golf (choose from nine courses plus the nine-hole, par-3 Cradle), Southern breakfast each morning and a three-course dinner, nightly. Rates start at $1,509 singly occupancy and drop slightly May 26 through Sept. 5 for the summer. There’s a $195 premium to play vaunted No. 2, U.S Open Anchor Site, but it’s hard to put a price on this unforgettable experience.
Few brands outside of Titleist have been as dominant on the PGA TOUR as Bushnell. Its laser rangefinders have long been accepted as the benchmark for accuracy, ease of use and longevity, all backed by a category-leading warranty. And no Bushnell laser rangefinder drives this fact home quite like the Tour v5 Patriot. The Tour V5 Patriot is Bushnell at its category-leading best. Easy to unbox, simple to start up and sporting a sleek-yet-powerful design that is sure to get more than a few looks from your playing partners. Distance is displayed on the screen as soon as the button is released (in either yards or meters). It also features Bushnell’s PinSeeker technology that helps it lock onto the pin.
Many of the world’s best inventions are born from the “better mousetrap” concept. Nextbelt is a case in point. The company’s high-end belts have no holes and no sizes. Out of the box, you simply cut the belt to fit your waist size. Nextbelt’s Golf Series features its proprietary “Go-In” ratchet system that smoothly locks in the belt around the waist and easily adjusts on the fly as needed. The overall quality and durability of all Nextbelt’s lines is staggering and a much-needed injection of craftsmanship in an often-overlooked category.
Golfers looking to better understand their game and improve faster will benefit most from the next generation of Smart Sensors launched today by Arccos Golf. The latest Smart Sensors (Gen3+) feature new automatic shot tracking technology powered by A.I. machine learning that tightly integrates Arccos hardware and software to pinpoint a player’s shots more accurately. The advanced technology has been developed over the past three years by Arccos Data Scientists and Engineers, after analyzing more than 500 million shots hit using Arccos sensors in 194 countries worldwide.
RADMOR Golf recently dropped its men’s and women’s spring collections available for purchase by green-minded golfers. The company’s sustainably-sourced golf clothing forgoes virgin polyester in favor of natural cellulose fibers like Peruvian Pima cotton, elastane yarns and super-soft Tencel (lyocell and modal) to create the most eco-minded golf apparel in the industry. The spring collection includes a variety of polos, “tee” shirts, crew neck sweatshirts, hoodies, pants, shorts, hats and other accessories. Founders Scott Morrison and Bob Conrad, who played on the University of Washington men’s golf team, launched RADMOR in 2020.
Sun Mountain’s flagship PX3 and PX4 push carts have made a huge splash with members of #pushcartmafia. Offering improvements on the company’s past Pathfinder models, PX3 and PX4 feature advancements like a new handle and accessory tray, while retaining the main benefits of smaller folded size and easy opening. The PX3 and PX4 retail for $249 and $259, respectively. Additional enhancements on both models we loved: a continuous handle for pushing with one hand, an accessory console that holds balls, tees, scorecard and mobile phone, a mobile phone holder with a slot for a charging plug, dual umbrella holders, and a mesh basket and velour-lined pouch for additional storage.
The CBX Zipcore is a cavity-back wedge that offers many of the same benefits of a player-improvement iron. Its decidedly larger profile delivers a high-level of comfort as golfers set up for full, pitch and chip shots. The club’s ultra-wide sole helps the clubhead slide through the grass like a knife through butter and reduces both chunks and skulls, according to Cleveland. Cleveland’s Ultzip Groves are sharper, deeper and packed closer together than on traditional wedges to the point there are two additional groves. And based on testing from a variety of equipment testing services impart just as much spin as their blade brethren.
Cleveland Golf have challenged this limitation with the Launcher XL Halo Hy-Wood, which unabashedly offers the best of both worlds in terms of looks and performance. Engineered for golfers who struggle to hit their fairway woods off tight lies or make clean contact with a ball snuggled down in the rough, the Launcher XL Halo Hy-Wood is quickly becoming the workhorse of many golf bags. The 3+ Launcher XL Halo Hy-Wood features 18 degrees of loft, more than ample for settling comfortably into the role of a 5-wood. According to Cleveland, its head is noticeably bigger than your typical hybrid, and its size creates a higher moment of inertia for more stability at impact. There are three guide rails along the sole of the club to help keep the face square during impact and run smoothly over any surface.
Cleveland / Srixon made industry waves with the addition of Brooks Koepka to its PGA TOUR player lineup late last year. Fast-forward to 2022 and the tried-and-true OEM combo is cranking out innovative hybrids that are making some seriously loud noise in this up-for-grabs category. The company’s latest iteration, the ZX, is a beautifully-wrought club that’s both compact and powerful. At address, it cuts a regal profile that will appeal to better players. But Srixon’s Rebound Frame makes the ZX an incredibly forgiving hybrid for mid- to high-handicappers. It’s also competitively priced at $229.99, making it a viable option for players on a reasonable new-club budget. The ZX is offered in lofts 2-6 (16-28 degrees) and available with either a Project X HZRDUS Smoke Black or Project X Evenflow Riptide shaft.
You can count on Greenville, S.C.-based Southern Tide releasing its spring and summer collection of golf polos and shorts if it’s springtime. Designed for golfers teeing it up in intense heat and humidity, its BRR-EEZE polos use natural cooling minerals, active moisture-wicking and maximized airflow and brrr technology to keep golfers’ internal temperatures 3-4 degrees below normal temperatures. They pair perfectly with the new T3 BRR-DIE 8-inch performance shorts, available in six colors and sizes ranging from 28 to 42. Not every spring morning is warm, and Southern Tide makes its wildly popular quarter zips, long-sleeve shirts and full-zip jackets available year-round.
2Thumb Grip, The Original Flat Top Grip since 2004, recently introduced its new OCTOTECH Grip. This 8-sided grip has been specifically designed to fit perfectly into the natural shape of a golfer’s hands while delivering the ultimate feel and feedback from every stroke you make. It’s the perfect combination with Dimax technology offering traction when needed down both sides of the grip and a smooth soft-touch front. The non-tapered design, available in either 36 or 43MM width, helps promote even grip pressure across both hands and reduces potential wrist action. The OCTOTECH Grip accommodates all of today’s grip styles, from Conventional, Claw, Left Hand Low, Prayer, etc.
The Towel Tag utilizes “Pull-Thru Technology” to create an entirely new generation of functional bag tags. Designed to temporarily secure a golf towel without using grommets or hooks, each tag is manufactured using two separate compounds to create a functional bag tag with maximum durability. They’re ideal for temporary storage of golf towels, head covers, rain gear, and outdoor and layered clothing. Each Towel & Tag Combo includes a tour-sized microfiber golf towel and a customized Towel Tag featuring “Pull-Thru Technology” along with functional packaging.
More than a Father’s Day gift, joining a private golf club would be a masterful Father’s Day decision. With the explosion of golf participation in the U.S. during and post-pandemic, public tee times are getting harder and harder to secure. Especially during prime weekend times. Country clubs around the country have modernized their membership categories, making them more affordable and practical for first-timers.
For example, The Club at Olde Cypress in Naples, Fla., offers an associate golf membership affords unlimited use of the golf course from May through October for cart fee only and unrestricted use of the practice facilities. The club’s reciprocal program is one of the most robust in the region and allows associate golf members access to play 40 other private clubs in the area from May through October.
Champion Hills, Hendersonville, N.C.
Champion Hills in Hendersonville, N.C. recently rolled out its Equity 55 membership for those 55 and under. With Equity 55, the club’s initiation fee is divided into four equal payments over four years, dues and replacement reserve fund contributions are reduced by 50% and the club’s annual food and beverage minimum is prorated for new members.
Offering complete access to the club’s amenities and activities, Equity 55 members enjoy Champion Hills’ mountain-style Tom Fazio-designed golf course, clubhouse with pub and fine dining, wellness center, tennis and bocce courts, pool and hydro spa and more. Search wherever you’re dreaming of relocating, or even where you live now – if you play and practice more than four or five times, monthly, joining a private golf club could make good sense.
RADMOR, the Seattle-based golf lifestyle company crafting golf apparel from meticulously-curated, all-natural materials, announces the drop of its men’s and women’s spring collections available for purchase by green-minded golfers at www.radmorgolf.com.
RADMOR’s sustainably-sourced golf clothing forgoes the use of virgin polyester in favor of natural cellulose fibers like Peruvian Pima cotton, elastane yarns and super-soft Tencel (lyocell and modal) to create the most eco-minded golf apparel in the industry. The 2022 spring collections showcase a variety of new offerings for men and women in seasonally-focused color palettes celebrating the world’s greatest game.
Men’s styles include the popular Taylor Polo in “Bobrad” and Retro Prints, the Batty Polo in Retro Pique and Ombre Strip Prints, and the Colby Band-Collar in Varsity and Ombre Stripe Prints. RADMOR’s ever-popular Maxwell Pimalite Tees, Higgins Player Hoodies and Perkins Player Crews are also back for 2022. Bottoms are highlighted by Vincent Player Performance and Five-O Knit Performance Pants and Shorts.
Greatly expanded this year, women’s styles comprise the Michelle Polo Retro Pique and Retro Strip Prints, the Lauren Polo Ombre Stripe Print, the Olivia LS Jersey and the Ella Performance Shorts. Additional men’s and women’s styles will be offered later this spring to get golfers ready for the summer. As a complement to its apparel, RADMOR provides a select line of accessories, including RADCAPS and RADSOCKS, and collaborations with sustainably-minded brands like Asher and ASYSTEM.
“Spring is always the most exciting season on the golf calendar, and we’re thrilled to add to what we’ve built over the past two years with our men’s and women’s spring collections,” says RADMOR co-founder Scott Morrison. “This color palette is going to pop on and off the golf course we believe golfers will discover that high-end cotton is a fabulous fabric for the spring’s long, warm days.”
Morrison launched RADMOR in January 2020 with his best friend and former college golf teammate at the University of Washington, Bob Conrad. After graduating from “U-Dub,” Conrad went on to play golf professionally and still maintains a plus handicap. Supplying serious fashion “street cred,” Morrison was the man behind three of America’s top denim brands – Paper Denim & Cloth, 3×1 and Earnest Sewn – and is widely considered a thought leader in the design world.
The dynamic duo’s passion for the harmonic convergence of fashion and performance is evident in subtle design treatments such as RADMOR’s MORE/EROM (Extended Range of Motion) underarm pattern prominently featured in golf shirts, layering pieces, and outerwear. Functional-yet-fun details like a signature “ball pocket” can also be found on outerwear, pants and shorts.
In addition to its direct-to-consumer sales channel, RADMOR is available at a growing number of golf shops throughout the U.S., as well as Golf.com, Huckberry.com, TrendyGolf.com, FairwayStyles.com, and Nordstrom.com in mid-June. RADMOR has stores in Seattle (607 1st Avenue) in Pioneer Square, and in the Bellevue Square Collection (Bellevue, Wash.).
RADMOR Roots
In February 2021, Scott Morrison and Bob Conrad launched RADMOR. The college roommates and D1 golfers at the University of Washington first began talking about changing the face of golf apparel in the mid-90s, and today that vision is finally a reality. RADMOR is defined by its commitment to using natural fibers and reducing our impact on the environment while producing the highest quality golf apparel possible.
“RADMOR” is a playful blend of Morrison and Conrad’s last names and represents the brand’s dichotomy. Its secondary logo, “BobRad,” is a whimsical cartoon that aims to bring golf to those who find the sport a bit too stuffy. Meanwhile, RADMOR’s “serious golf side” is reflected in its “Dead Center” ball and cup logo that appears throughout most of its collections and appeals to its green grass partners at high-end clubs and resorts.
TRUE linkswear (TRUE) just announced its lineup of professional brand ambassadors for 2022, and the list will appeal to golfers who appreciate the game’s genuine personalities and free spirits. The stable includes PGA TOUR players Ryan Moore, Joel Dahmen, Chris Kirk, Mark Hubbard and Dylan Wu; DP World Tour player Oliver Wilson; Korn Ferry TOUR player George Cunningham; and LPGA Tour legend Christina Kim.
Each of TRUE’s ambassadors embodies its mantra, “live true and be yourself.” From the freewheeling Dahmen and Kim’s larger-than-life personality to TOUR rookie Wu and four-time winner Kirk, they all came to TRUE because of its unrelenting commitment to comfort on and off the course and its unequivocal use of recycled and renewable materials in all its shoes.
PGA TOUR Rookie and TRUE Ambassador Dylan Wu
“We don’t throw big paychecks at mindless athletes to simply wear our product or logo,” says TRUE President Jason Moore. “We’ve teamed up with genuine humans who also happen to be world-class athletes who not only love our product but also embody our brand and care about the future of our sport. We’re excited and proud to partner with these remarkable TRUE Ambassadors to propel the company ahead in 2022 and beyond.”
Jason Moore’s brother and TRUE co-founder Ryan Moore continues his now decade-long tenure as the company’s “Resident Ambassador.” One of the most decorated amateur golfers in the game’s history, Ryan Moore is also a five-time winner on TOUR, a former Ryder Cup team member and ranks 35th on the all-time money list. The father of three is still deeply involved with the design and engineering of every TRUE model, testing each pair to ensure they hold up to the rigors of the PGA TOUR.
PGA TOUR Player and TRUE Ambassador Joel Dahmen
“I’m honored to be a part of this incredible group of TRUE Ambassadors and to continue growing our family of supporters and customers around the globe,” says Ryan Moore. “I find it moving that each of them has their own TRUE story about discovering and engaging with the brand. Many of them found us on their own many years ago during their search for a better footwear solution for their professional and personal lives.”
A Pacific Northwest native and standout golfer at the University of Washington, Dahmen signed an exclusive deal with TRUE in 2020 not long after beating cancer and vowing to “do good in the world.” Suffering from chronic foot pain, Kirk discovered TRUE in 2012 and has been wearing his TRUE LUX Pros and Original 1.2s ever since. Kim tried TRUEs for the first time last year when the LPGA Tour banned metal spikes and now rotates between the LUX Knit, LUX Pro and Ripstop.
LPGA Tour Legend and TRUE Ambassador Christina Kim
“I feel like I have a greater connection with the ground, better traction, and a truly athletic movement with my feet than I ever did with metal spikes, resulting in more confidence when I step over a ball,” says Kim. “Plus, my feet are so much happier! They can breathe, they can stretch out and they are not tired after a round of golf any longer.”
Learn more about the TRUE Ambassadors and be on the lookout for additional TRUE Ambassador stories coming soon at www.truelinkswear.com/pages/ambassador.
Just seven years ago, female on- and off-course participants represented 27% of the domestic golf population. Nowadays, it’s nearing 50% growth, shifting the female-male ratio to roughly 30/70.
Perhaps even more impressive, reports show more than 70% of female golfers stick with the game for more than a year after first teeing it up.
That’s where Lisa O’Hurley comes in. In late 2021, she founded LOHLA SPORT upon realizing the amazing trajectory of her demographic. O’Hurley also kept hearing a common refrain among women golfers that aligned with her thinking:
“I believe golf attire could be comfortable, stylish, flattering and alluring without being overtly sexy.”
And, voila, LOHLA SPORT, the burgeoning premium ladies golf apparel brand, was born with obvious chops dotting O’Hurley’s resume. Her father is a longtime country club general manager, she started playing golf in high school and was actually recruited to play Division One golf at Baylor University. O’Hurley also worked at Golf Channel in its early days, directed GOLFINO’s U.S. ladies apparel business and to this day, is a four-handicap.
LOHLA SPORT combines the Lisa O’Hurley name (“LOH”) with her hometown Los Angeles flair that’s blended with on-trend European designs in each garment. An impeccable sense of style is injected into colorful, tops, bottoms, skorts and outerwear in coordinated collections. Let’s add comfortable, stylish, playful and classy to the mix.
With SKU upon SKU immediately shipped to more than 200 of the finest golf shops in the land, LOHLA SPORT also attracted attention from the best female golfer of all time.
Annika Sorenstam kept hearing about LOHLA SPORT in golf and country club circles. She then connected with O’Hurley – the two have known each other for decades – to try the clothes. Her unwavering take from the get-go:
“This is exactly what I want with my active lifestyle.”
From there, logically, a partnership was created whereby Annika will exclusively wear LOHLA SPORT apparel at golf tournaments, events and elsewhere.
In addition to playing competitive golf in a comeback of sorts, Annika is like most women. She’s a mom who shuttles her kids to sports practices and games, feverishly practices and takes to the course, runs the ANNIKA FOUNDATION and participates in corporate and social functions. With LOHLA SPORT’s versatility, she doesn’t waste time changing outfits. Sporty yet feminine indeed, from the links to the boardroom and everything between.
That’s high praise from a winner in golf and life, and an inspiration to all, who could’ve selected any women’s apparel brand to create her new fashion look. Some styles Annika will showcase:
-The Golf Fitness Pull-On Pant – Worn stand-alone (akin to a workout tight) or under skorts in the fall for added warmth and décor, it is purposely thicker and outfitted with back pockets, becoming the perfect golf-yoga pant. Its back pockets make it country club-appropriate.
-The “Very Pant” – The four-pocket, full, four-way stretch is offered in several colors. It was inspired by the J. Peterman character in the TV hit “Seinfeld,” indicating specificity of the surreal or sublime. The famous line “The Very Pant I’ve been searching for all my life” is part of sitcom lore.
Then there’s the upcoming LOHLA SPORT 2022 Spring-Summer Collection featuring five amazing and colorful capsules: (1) Rodeo Drive & Core; (2) Ocean Avenue; (3) Hollywood Boulevard; (4) Sunset Boulevard; and (5) Melrose Place. Get it, famous streets in Tinseltown.
Not to be outdone, Annika will help create a bespoke signature collection for release in fall 2022. Part proceeds will benefit the ANNIKA Foundation that provides playing opportunities at golf’s junior, collegiate and professional levels while teaching young people the importance of healthy and active lifestyles through fitness and nutrition.
By her side at the design table is O’Hurley and London-based Chief Designer Paul Rees, formerly Burberry and Aquascutum fame. Another ardent support is Lisa’s husband, John O’Hurley, an avid golfer and actor know for his roles in “Seinfeld” (fictional character J. Peterman), “Chicago” (Broadway lead) and Family Feud (host).
So, let’s get this right: Relatively new, ladies’ premium golf brand conquering the golf, country club and resort market almost overnight. The most celebrated female golfer seeks out LOHLA SPORT. Designs incorporating the best qualities of Europe and L.A. fashion. Sizes XXS to XXL made from fine-quality fabrics sources worldwide which optimize athletic movement.
Bet there’s never been a story about a golf product that quoted Maya Angelou, history’s foremost poet and writer. Well, here goes:
“There’s no greater agony than bearing an untold story inside you.”
That wisdom personifies the heart and soul behind Whiskers, the new, first and only golf-specific shoelaces brand that’s rivaling the popularity of Angelou herself.
Even a hint of self-expression typically makes even the shyest and conservative people feel good about themselves. Similarly, a little “fun pop” of Whiskers color weaved into your FootJoy, Nike and ECCO golf shoes is just what the self-esteem doctor ordered.
Whiskers laces are neither overwhelming nor obnoxious to the eye. They don’t blind others in your foursome. This isn’t Loudmouth pants gracing the round physique of John Daly. Simply put, Whiskers’ subtle personalization ability to match shoe, shirt and belt colors is breakout personal storytelling at its finest sans megaphone.
There are about 30 colors in Whiskers men’s and women’s golf collections. Bestsellers include navy and light blue, orange and white, berry and black, green and blue, and purple and pink. At only $15 a pair and $60 for a set of five, everyone from fashionistas to fashion novices instantly and appropriately release their bottled-up selves to become fashion relevant.
Yes, you can get ordinary replacement pairs on the check-out line at a ubiquitous drug store chain. Yes, they only cost $3.99. But they rip quickly – guaranteed.
Whiskers’ Made-in-the-USA laces are constructed with ultra-durable poly-nylon tech weave with high-grade aglets and are available in flat and oval shapes from and 30 to 45 inches in length.
While Whiskers made its golf-market debut in late 2021, the legend-in-the-making brand has already begun to rapidly infiltrate hackers and low handicappers’ shoes alike. And the stories of Whiskers true believers are piling up.
Here’s one of a guy who recently played in Florida sporting Whiskers’ orange-and-blue laces to match his orange Peter Millar shirt. After putting out on No. 18, his playing partner shared his admiration for “those cool laces,” so much so that he demanded they swap laces on the spot. He went on to play another 18 in style. Turns out, he’s a Syracuse (Orangemen) University alum.
And you think golfers are going wild for Whiskers shoelaces now. Wait until they soon populate the feet of PGA and LPGA Tour players. Guarantee www.whiskersgolf.com will come close to crashing. And country club and higher-end daily-fee golf shops are primed to turn over their Whiskers inventories many times each season.
No more overplayed white belts. Bye-bye, super-sized polos. C’mon, long-sleeve dress shirts on the course. Whiskers laces are for all and will last because they represent self-expression color-coordinated with your garb and mood du jour.
Cue the ESPN Films 30 for 30 intro, “What if we told you that all-natural cotton apparel was making a major comeback in the golf industry and that upstart RADMOR was leading the charge?” For golfers who don’t recognize the name, that’s about to change in 2022.
RADMOR is a Pacific Northwest-based golf lifestyle company crafting men’s and women’s golf apparel from meticulously-crafted, renewable, natural materials. Its sustainably-sourced golf clothing forgoes completely the use of virgin polyester in favor of natural cellulose fibers like Peruvian Pima cotton and super-soft Tencel to create the most eco-minded golf apparel in the industry. In other words, the vast majority of clothing on golf courses from Seattle to Miami looks and feels nothing like RADMOR.
“Golf is one of the few sports played outside in many of the most beautiful, natural settings in the world, yet thousands of golfers are outfitted from head-to-toe in garments made almost entirely from plastic,” says RADMOR co-founder Scott Morrison. “Given the choice, I think most consumers would prefer to buy clothing that’s incredibly well made, outperforms expectation, and doesn’t pollute the earth, our oceans, and our food supplies the same way synthetics like polyester do.”
Sporting fun names like Colby, Taylor and Baty, RADMOR’s men’s line includes polos, band-collar and “tee” shirts; knit and corduroy pants and cotton-blend shorts; crewneck and hoodie sweatshirts; and outerwear forged from a blend of cotton and recycled nylon and polyester.
Across the aisle, its Women’s Capsule features an array of polos, long-sleeve jerseys, sweatshirts and shorts with iconic female names like Michele, Ella and Olivia. Looking ahead this year, RADMOR’s Spring and Fall Collections will showcase a variety of new offerings for men and women in seasonally-focused color palettes celebrating the world’s greatest game.
‘Golf Green’
Morrison launched RADMOR in January 2020 with his best friend and former college golf teammate at the University of Washington, Bob Conrad. After graduating from “U-Dub,” Conrad went on to play golf professionally and still maintains a plus handicap. Supplying serious fashion “street cred,” Morrison was the man behind three of America’s top denim brands – Paper Denim & Cloth, 3×1 and Earnest Sewn – and is widely considered a thought leader in the design world.
The dynamic duo’s passion for the harmonic convergence of fashion and performance is evident in subtle design treatments such as RADMOR’s MORE/EROM (Extended Range of Motion) underarm pattern prominently featured in golf shirts, layering pieces, and outerwear. Functional-yet-fun details like a signature “ball pocket” can also be found on outerwear, pants and shorts.
Oh, and what’s up with the name? Well, RADMOR is a playful blend of Morrison and Conrad’s last names and representative of the brand’s dichotomy. For example, its secondary logo, “BobRad,” is a whimsical cartoon that aims to bring golf to those who find the sport a bit too stuffy.
Meanwhile, the brand’s “serious golf side” is reflected in its “Dead Center” ball and cup logo that appears throughout most of its collections and appeals to its “green grass” partners at high-end clubs and resorts.
“Golf has grown by leaps and bounds over the past two years and the game charted a much-needed course correction to be even more fun, inclusive and environmentally aware,” says Conrad. “That, in a nutshell, is RADMOR’s ethos and why we think our brand, mission and products will ultimately appeal to a broad audience that appreciates beautiful, highly-designed apparel.”
In addition to its direct-to-consumer sales channel, RADMOR is available at a growing number of golf shops throughout the U.S., as well as Golf.com, Huckberry.com, TrendyGolf.com, FairwayStyles.com, and Nordstrom.com.